Solutions

Eloqua makes the industry’s leading family of integrated demand generation applications for businesses that expect measurable results from their marketing automation efforts. As an on-demand marketing solution, Eloqua automates and integrates the key marketing and sales functions of email, direct mail, prospect profiling, website analytics, campaign analytics, and sales force automation to improve the quality and quantity of sales leads, eliminate waste and accelerate the entire selling process. Now you can:

• Execute, measure and compare campaigns across email, direct mail and the web on a common campaign management system.
• Provide ‘first contact to close’ visibility into prospect activity, interest and intent through integration to CRM/SFA solutions.
• Automate sophisticated, trigger-based lead development and nurturing programs across online and offline marketing channels.

The Eloqua family of on-demand marketing application platforms for marketers includes:

Eloqua Express^TM – for the marketer who needs an integrated, automated email-web solution to generate high quality sales leads.
Eloqua Team^TM – for the marketing team that needs to execute multi-touch campaigns, and pre-qualify leads before sending them to sales.
NEW Eloqua Enterprise^TM – For the global marketing organization that needs to standardize and optimize global marketing programs, and automate the distribution of leads to sales.
 

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